How to Use Social Media as a Branding Tool

If there’s one thing that most millennials love, it’s social media. From Twitter to Facebook to Instagram, social media has changed the way we view each other. And not just as peers or friends. Social media has become the newest, innovative way to make yourself appealing for future job recruiters.

But the question is, how can I best present myself on my social media? Check out these tips we have below: … Continue readingHow to Use Social Media as a Branding Tool

New-age Communication: Tips on Professional Instagram Branding

With regard to communication, we are living in an ever-changing atmosphere. There is more access to free and easy tools to establish and enhance the presence of your brand than ever been before, but with this accessibility comes the biggest challenge yet: captivating your audience. Because of the surplus of information constantly aiming for the attention of mobile phone users, more than ever, marketers must fight for a spot in consumers’ minds. Marketers must consider how quickly one switches from stimulant to stimulant, so the battle is not only in grabbing consumers’ attentions, but also remaining in the their minds once they scroll onto the next post. … Continue readingNew-age Communication: Tips on Professional Instagram Branding