Student Spotlight: Claire Chaney

The English Department at Clemson University emphasizes the importance of strong writing skills, no matter what career you may be pursuing. While many English majors hope to follow similar lines of work, a significant percentage of the students within the program hope to pursue less “traditional” paths. Claire Chaney, a Junior English major and Communications minor from San Jose California, has always had a passion for writing and journalism. … Continue readingStudent Spotlight: Claire Chaney

Seizing the Moment: An Intern’s Perspective

When Thomas Marshall accepted a social media internship with the Columbia Police Department, he expected a summer of captions, hashtags and retweets. Instead, he found himself the designated “catch-all person for communications.” This meant writing press releases, creating graphic designs, working directly with city and police communications officers, organizing fundraising events and, yes, still managing social media. … Continue readingSeizing the Moment: An Intern’s Perspective

Tips to Survive and Thrive as a Freshman Communications Major

With my second semester well underway at Clemson University, I have discovered college life is invigorating, intense, and irreplaceable. I am pleased that I chose communications as my major and want to share my insights on my experience so far.
 
Here are my tips on how to survive and thrive as a freshman communications major. … Continue readingTips to Survive and Thrive as a Freshman Communications Major

How to Use Social Media as a Branding Tool

If there’s one thing that most millennials love, it’s social media. From Twitter to Facebook to Instagram, social media has changed the way we view each other. And not just as peers or friends. Social media has become the newest, innovative way to make yourself appealing for future job recruiters.

But the question is, how can I best present myself on my social media? Check out these tips we have below: … Continue readingHow to Use Social Media as a Branding Tool

5 Tips for Writing Online Content

In today’s online-centric world of embedded marketing and continuous content production, understanding and implementing techniques for online writing is essential to growing and maintaining a brand. It is very useful to know specific practices for publishing online content that is going to attract the most readers, engage them, and (if applicable) convert them into subscribers to future work. The metatextuality of writing a blog post about writing blog posts is not lost on me. In fact, I intend to capitalize on it by implementing the methods that I am suggesting, so that they are illustrated in concert with their direction. … Continue reading5 Tips for Writing Online Content